Page 20 - Scene Magazine 4501 January 2020

Business Perspectives
BY KARA BEER, IOM, MPA
Business is Roarin’ in the 20’s with the Battle Creek Area Chamber of Commerce.
We want to build on this success and improve our value proposition by serv- ing the highest needs of our community, now and far into the future. By crys- talizing our strategy, and aligning our resources to achieve that,
The Chamber has always provided great opportunities to meet community peers establishing a strong network of like-minded professionals while also growing the number of engagement opportunities to help you build and
In 2020, the Chamber’s launch of
a new strategic direction, goals, and horizons is upon us. With four Strategic Pillars, we hope that you’ll join us over the next three years tackling these four pillars:
1. Be a Center of Excellence – Be the number one resource for best-practice and innovative resources and informa- tion for the community.
2. Storytelling – Help Chamber mem- bers craft their narratives, and serve as
we can enhance our
membership offerings
ensuring that we pro-
vide the information,
counsel, resources,
services, training, and
other benefits needed
to make membership
easier and helping members to be more successful. We’ll work to elevate the capabilities and brand of the Greater Battle Creek Area and our Chamber of Commerce, so that we can best pro- mote, serve, and improve our commu- nity. In addition to a new strategic plan, the Chamber is proud to announce a new logo and brand as well.
a platform and megaphone for Chamber member success
The Battle Creek Area Chamber of Commerce connects and empowers Chamber members to have the courage
To learn more about the new strategic plan, or how you and your organization may engage with the Chamber into the future, please contact President Kara Beer.
Our Chamber has experienced a continued strong financial position, growing mem- bership numbers and revenue, and healthy member satisfaction ratings.
and confidence to be catalytic leaders addressing the communities’ greatest issues. We provide catalytic leadership and uniquely engage community stake- holders to advance impactful public policy, build cross-sector partnerships, and create broad-based economic prosperity.
to improving your organization in an ever-changing global economy.
cultivate strong relationships. We’re consistently providing passionate lead- ers from various backgrounds opportu- nities to share industry knowledge and expertise with other community and Chamber members.
challenges within our com- munity so they can best promote, serve
Also, the Chamber creates opportuni- ties to have discussions on how to make your business and organization thrive. We’re stronger together, and group brainstorming, along with establishing
a reliable professional network are keys
and improve our region.
4. Organizational Excellence – Ensure the Battle Creek Area Chamber of Com- merce is the best organization it can be for staff and members.
stories.
3. Community Advocacy –
Provide the information, connections and services that’ll help Chamber mem- bers deal with the greatest
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